Press Release: For Immediate Distribution

ZOW Teams with Amplefuture to Launch UK's First Telephone ShowTM

London, UK, December 4, 2002 - ZOW Ltd today announced that it has signed a cooperation agreement with Amplefuture to launch England's first Telephone Show. The new show, the first in a series of Telephone Shows, will provide voice-based interactive entertainment connecting callers with "Virtual Performers" brought to life with ZOW's Artificial Intelligence conversational engine.

Callers will be engaged in "intelligent" experiences that will challenge their wits, skills and creative thinking in a wide range of applications from comedy shows to adventures to even sporting events.

"ZOW's Telephone Shows are the most innovative form of telephony entertainment to be developed in the past several years. Our existing customer base will enjoy playing this new form of telephony entertainment," added Derek Byrne, Managing Director of Amplefuture.

"Amplefuture's long-standing relationships with all the major UK mobile operators and their extensive marketing experience in existing forms of telephony entertainment will enable ZOW to deploy Telephone Shows efficiently and effectively in the UK market" said Gedaliah Gurfein, CEO of ZOW Ltd.

The first deployment is scheduled for January 2003.

About Amplefuture Ltd
Amplefuture Ltd is an international provider of Premium Rate Services and Mobile Entertainment Solutions to ISP's, Mobile Operators, Digital Television Operators and Retailers. Established in 1995, Amplefuture is now one of the largest companies of its kind. We provide customers with a range of white label services including Billing and Delivery solutions, Mobile Content and Mobile Games.

Headquartered in London, all elements of service are managed in-house including IVR capabilities; call centre management, web design and hosting, content creation and SMS gateways

Our customer listing includes some of the UKs top service providers; Freeserve, The Link, Virgin Mobile, Ask Jeeves, Tiscali, TxtMe TV and Dixons.

For more information go to www.amplefuture.com

About ZOW
ZOW Ltd. is an entertainment technology company focusing on Telephony entertainment. ZOW's patent pending technology drives the various ZOW genre/engines using Complex Intelligence to create Virtual Performers who interact with each other and with human participants to simulate dynamic, personalized, information and entertainment for Telephony, Interactive TV, Internet/PC, Streaming Video, and more. ZOW's mission is to introduce a new mass medium - Telephone Shows™ integrated, interactive, conversational and fully theatrical audio entertainment for every telephone.

For more information visit www.zowltd.com

Press Contact:
Holly Stanton
Amplefuture Ltd
Marketing Executive
Tel: 0870 333 0737
Email: hollys@updateuk.com
Web: www.amplefuture.com

Amplefuture Ltd Contact:
Alexandria Mendelson
Commercial Director
Tel: 0870 333 0733
Email: alexm@updateuk.com
Web: www.amplefuture.com

ZOW Contact:
Gedaliah Gurfein
CEO
ZOW Ltd.
Website:
Tel: +972-55-212-606
Email: gedaliahg@zowltd.com
Website: www.zowltd.com