I’m Ephraim Tabackman, an advanced coder and UI/UX designer with decades of experience managing projects and teams, creating dynamic, data-driven web sites and other digital media, including video, audio and animation.
I’m currently Senior Architect UI/UX at Viewbix, and founder of Intellity Interactive Media.
I am passionate about usability, learning new tools and technologies, and developing utilities to optimize workflows.
I have expertise in the following areas of software development and interactive media:
- Object-oriented architecture
- PHP / C# / AS3 / NodeJS / MySQL
- User interface design (UI/UX)
- Branding / Identity / Logo design
- Graphic and information design (digital and print)
- Video, audio, music editing and production
- Animation / 3D / Motion graphics
- Creative suites, including Illustrator, Animator/Flash, Photoshop
- Video editing software, including After Effects, Premiere and Final Cut Pro
- DAW software, especially Cubase
- Source control: Git and SVN
I earned a reputation for quality and creativity as Vice President of R&D at SuperStudio Multimedia Ltd., and then as Chief Technical Officer of Versaware Technologies, Inc., Jerusalem.
At SuperStudio, I led the largest multimedia studio in the Middle East and Asia in producing a collection of award-winning education, entertainment and reference products, including the internationally acclaimed CD-ROM “Leonardo the Inventor”.
As a founding executive of Versaware, I built and led teams that developed powerful e-book, e-commerce and online media technologies.
Since 2008, I have been Senior Front End Software Architect UI/UX at Viewbix (originally Qoof), a leading video advertising platform provider.
At Viewbix, I developed a large, single page online application for quickly creating dynamic interactive video advertising units. This tool is used by clients such as Verizon, Cuisinart and Yankee Candle.
I integrated dozens of third-party APIs and SDKs, including MailChimp, YouTube, eBay, Wix, and VPAID, architected and built custom SDKs and APIs, and led the UI/UX design of complex back-office features for managing run-time behavior of cross-platform IAB-compliant HTML5/Flash dynamic advertising units.
I have worked with a distinguished list of international clients, including:
- Apple Computer
- Bridgeman Archives
- Compton’s New Media
- The Israel Foreign Ministry
- The Israel Museum
- Israel Seed Partners
- Jerusalem Capital
- The Jerusalem Foundation
- The Learning Company
- National Geographic
- Paramount Pictures
- Primedia/Funk and Wagnalls
- Simon and Schuster
- ZOW Ltd.
I am always happy to brainstorm new ideas with potential partners / clients.